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Marketing Specialist

Certificate - 15 Credits

40-104-1


Marketing specialists are often given the responsibilities of selling, web marketing and promotional activities with very little educational background specific to these duties. The goal of this certificate is to help these employees quickly become skilled in these critical marketing areas. Involves completion of five courses selected specifically for the purpose of enhancing the skills that will provide the greatest level of benefit for both the employee and employer.

 

Certificate Courses

10-104-111 Marketing Principles (3 credits)
10-104-120 Principles of Selling (3 credits)
10-104-140 Web Marketing (3 credits)
10-104-135 Promotion (3 credits)
10-809-199 Psychology of Human Relations (3 credits)

Students must have a grade of "C" or better to progress in core courses in the following semester and a grade of "C" or better in all core courses to graduate. A cumulative G.P.A. of 2.0 is required for graduation.



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